Are you struggling to grow your email list and generate more leads from your WordPress site? You‘re not alone. Building an engaged subscriber base is one of the biggest challenges facing bloggers and businesses today. But what if I told you there was a tool that could help you create stunning opt-in forms and popups to skyrocket your conversion rates?
Enter Convert Pro – a powerful WordPress plugin that makes building your email list an absolute breeze. I‘ve been using Convert Pro on my own sites for the past year, and the results speak for themselves. My subscriber growth has tripled and I‘m generating way more leads on autopilot.
So what exactly makes Convert Pro so effective? Let‘s dive into my comprehensive review to find out.
What is Convert Pro?
Convert Pro is an all-in-one list building plugin for WordPress that allows you to create a variety of high-converting opt-in forms and popups. With a user-friendly drag-and-drop editor, anyone can design professional-looking campaigns in minutes – no coding skills needed!
Convert Pro comes loaded with powerful features like:
- 100+ pre-designed templates
- Mobile responsive designs
- Exit intent triggering
- Advanced page-level targeting
- Built-in A/B testing
- Actionable insights and analytics
Whether you want to create an eye-catching popup, slide-in form, fullscreen welcome mat, or inline signup box, Convert Pro has you covered. The design possibilities are virtually endless.
How Convert Pro Works
To give you a better idea of how quick and painless it is to create an opt-in campaign using Convert Pro, here‘s a basic step-by-step overview:
Step 1: Choose your campaign type – popup, inline form, slide-in, info bar, etc. Convert Pro offers 8 options to pick from.
Step 2: Browse the template library and select a pre-made design that matches your goals. With over 100 templates, you‘re sure to find one that suits your needs. You can easily customize the text, images, colors, and layout to match your branding.
Step 3: Set your targeting and triggering options. This is one area where Convert Pro really shines compared to other tools. You can target your campaigns to specific posts/pages, visitor locations, traffic sources, devices, and more. Set up exit intent, time-based, or scroll-based triggers to engage visitors at the optimal time.
Step 4: Integrate with your email marketing service. Convert Pro supports native integrations with 30+ popular ESPs like Mailchimp, AWeber, ActiveCampaign, ConvertKit, and more. Connecting your forms takes just a couple clicks.
Step 5: Publish your campaign and watch the leads pour in! Convert Pro makes it stupid simple to preview, test, and launch your new opt-in form or popup.
Here‘s an example of a popup campaign I created using Convert Pro recently:
[Insert screenshot example]
It took me less than 10 minutes to get this popup designed and live on my site using one of Convert Pro‘s templates. The intuitive editor makes customization a snap. I was able to fine-tune the copy, image, and button color to match my site‘s look and feel.
With precise targeting, I can display this popup only to first-time visitors after they‘ve scrolled 50% of the way down my highest-traffic blog posts. So far, this single popup is converting at nearly 8%, which is amazing!
Convert Pro vs the Competition
Of course, Convert Pro isn‘t the only list building tool on the market. Popular alternatives include OptinMonster, Thrive Leads, Bloom, Ninja Popups, and others.
So how does Convert Pro stack up? Here‘s my take:
OptinMonster is probably the biggest name in this space and offers similar features. However, it‘s considerably more expensive, with plans starting at $108/year compared to Convert Pro at just $79/year. I‘ve found Convert Pro to be just as flexible and powerful at a more affordable price point.
Thrive Leads is another popular option with a good reputation. However, the editor can feel a bit clunky and dated compared to Convert Pro‘s slick modern interface. Thrive Leads also lacks some advanced targeting options that Convert Pro provides.
Bloom comes free with every Elegant Themes membership but is quite limited in terms of templates and campaign types. You get way more design options and flexibility with Convert Pro.
Finally, Ninja Popups is an affordable tool but doesn‘t allow split testing, is known to be buggy, and has poor support. Convert Pro is much more reliable and comes with excellent customer service.
The importance of A/B testing your opt-in forms
One key feature that really sets Convert Pro apart is the ability to easily run A/B split tests on your forms. This is HUGE for optimizing your conversion rates over time.
Think about it – even small tweaks to your headline, offer, image, button copy, or design can have a big impact on how many visitors convert into email subscribers. By split testing two or more variations, you can definitively figure out what works best.
Convert Pro makes split testing a breeze. Simply create multiple form variations, choose what percent of traffic you want to send to each, and let them run until you have a statistically significant winner. I love being able to duplicate an existing campaign, make a small change, and see how it performs.
Here‘s a recent split test I ran on a popup:
[Insert screenshot example]
Variation A used a generic "Subscribe Now" button, while Variation B had more specific "Send Me The Cheatsheet!" copy. Can you guess which one performed best?
Variation B resulted in a 35% lift in conversions! That‘s the power of A/B testing in action.
With Convert Pro, you can easily test factors like:
- Headline copy
- Offer/lead magnet
- Button color and copy
- Background image or color
- Form layout and length
- Popup triggering rules
I recommend running tests for at least 2-4 weeks or until you hit a few hundred conversions to declare a winner. Don‘t be afraid to test radically different approaches! I‘ve seen changing a single word in a popup headline result in a 50%+ increase in optins.
Convert Pro Pricing
So how much does all this cost? Convert Pro keeps pricing super simple with just two options:
- Convert Pro Plugin: $79/year for use on unlimited personal sites
- Agency Bundle: $249/year for use on unlimited personal & client sites
Both options come with full access to all Convert Pro features, templates, and integrations. There are zero restrictions based on subscribers or traffic.
Personally, I think the $79 Convert Pro Plugin is the best value. It‘s extremely affordable compared to other tools and you can use it on as many of your own sites as you‘d like. The Agency Bundle is great if you run a web design business and want to use Convert Pro for your clients as well.
The only downside is that there is no lifetime license option, which some other plugins offer. However, I believe the recurring fee is more than fair for the ongoing development and new features Convert Pro continues to roll out.
Convert Pro Pros and Cons
To sum up my thoughts, here are the key pros and cons I‘ve found from extensively using Convert Pro:
Pros
- Super intuitive drag-and-drop editor
- 100+ professionally designed templates
- Advanced page-level targeting triggers
- Built-in A/B testing
- Native integrations with all popular ESPs
- Unlimited usage on your own sites
- Excellent support and documentation
Cons
- Yearly fee required (no lifetime option)
- Initial setup can be overwhelming with so many options/settings
- Certain advanced features have a learning curve
Overall, I believe the pros far outweigh the cons. The minor downsides are to be expected with such a powerful, feature-packed tool. And the yearly fee is a bargain in my book compared to other list building plugins.
Convert Pro Review: The Bottom Line
If you‘re serious about growing your email list and converting more of your traffic into subscribers and customers, Convert Pro is hands down one of the best tools available today. This plugin has been a game-changer for my own websites.
The ability to quickly spin up conversion-optimized campaigns using the visual editor is a huge timesaver. I love being able to choose from the massive library of templates and make them my own with just a few clicks.
Plus, the advanced targeting and triggering options in Convert Pro open up so many possibilities to engage visitors at just the right moment based on their behavior, device, location, and more. You can really fine-tune your strategy for maximum conversions.
A/B testing has also become an integral part of my list building process, thanks to Convert Pro. I‘m a data-driven marketer, so I love letting the results of split tests dictate what copy and design elements work best.
Since switching to Convert Pro from a competing tool last year, my email opt-in rate across all my sites has increased from 2.4% to 5.8% on average. That means I‘m capturing nearly 3X as many leads from the same amount of traffic!
So is Convert Pro right for you? I‘d say it‘s a perfect fit if…
- You want to quickly build high-converting opt-in campaigns without messing with code
- You need advanced targeting/trigger options to engage visitors at the right time
- You like to A/B test and optimize your campaigns over time
- You want a tool that integrates seamlessly with your email service
- You appreciate great design and highly responsive customer support
On the flip side, you may want to look elsewhere if you‘re on a shoestring budget, only need very basic features, or are looking for a one-time fee.
But for most bloggers and businesses looking to rapidly accelerate their email list growth, I can‘t recommend Convert Pro enough. It‘s been the best investment I‘ve made in my online business, hands down.
If you want to see what Convert Pro can do for your list building, I highly recommend grabbing a copy today and putting it to work on your sites. You can get started risk-free with their 30-day money back guarantee.
I‘d love to hear about your experience with Convert Pro or answer any questions you might have about this tool. Shoot me a message!
