In 2021, Selz was acquired by Amazon and stopped accepting new customers. This left many online sellers scrambling to find a suitable alternative ecommerce platform.
Choosing the right selling platform is a critical decision that impacts everything from your store design to your bottom line. With so many options out there, it can be overwhelming to know where to begin.
To help make your decision easier, we‘ve compiled a list of the top 10 Selz alternatives for 2024. Whether you‘re a digital product creator, online course maker, or physical goods seller, you‘ll find an option on this list to fit your needs.
1. Sellfy
Sellfy is a user-friendly ecommerce solution that lets you set up an online store and start selling in minutes. It supports the sale of physical products, digital downloads, subscriptions, and even print-on-demand merchandise.
You can create your own customizable storefront or embed Sellfy on an existing website. The platform also offers built-in marketing tools like email marketing, discounts and coupon codes, upselling, and cart abandonment.
Pricing: Sellfy starts at $19/month (billed annually) for the Starter plan which includes unlimited products. The Business plan, at $49/month, adds more features like upselling, cart abandonment, and priority support.
Best for: Creators looking for a simple, all-in-one solution for selling a variety of product types, especially digital and print-on-demand goods.
2. Podia
Podia is an easy-to-use platform designed for selling digital downloads, courses, webinars, and memberships. Its course builder makes it simple to structure your content with files, quizzes, and dripped lessons. You can also offer tiered membership plans and bundle products together.
Additional features include built-in email marketing, affiliate marketing, embedded checkout, and customer messaging. Podia lets you create an entire website with a custom domain, or add products to an existing site.
Pricing: The Mover plan is $39/month and includes courses, digital downloads, email marketing, and unlimited everything. For $79/month, the Shaker plan adds memberships, affiliate marketing, blog, third-party code, and embedded checkout.
Best for: Digital creators and infopreneurs focused on selling knowledge products like courses, webinars, and downloads. A good choice if you want to build your entire website on the platform.
3. SendOwl
SendOwl is a platform for selling digital products and memberships, with a focus on simplicity and ease of use. You can quickly upload files, choose payment and pricing options, and start selling.
Other helpful features include license key generation, PDF stamping, cart abandonment recovery, affiliate management, and promotional tools.
One standout feature is the ability to embed checkout links or buttons anywhere, including on an existing website. This makes SendOwl ideal for bloggers and creators who already have a web presence and want to monetize their content.
Pricing: SendOwl‘s pricing starts at just $9/month, which includes 10 products and 1 GB of storage. Higher tiers offer more products, storage, and features like subscriptions, abandoned cart recovery, and priority support.
Best for: Creators who want a no-fuss way to sell digital products, with an emphasis on customizable checkouts that can be embedded anywhere.
4. Shopify
Shopify is a leading ecommerce platform that powers over 1 million online stores. It offers a comprehensive set of tools for launching and scaling your business, including a drag-and-drop store builder, secure shopping cart, inventory management, and omnichannel selling.
Shopify is highly customizable with 70+ professional themes and 4,000+ apps to add features and functionality to your store. It also provides rich analytics and reporting to help you optimize your sales and marketing efforts.
While it does support digital products and downloads, Shopify is best suited for merchants selling physical goods. It has robust tools for managing shipping, orders, inventory, and fulfillment.
Pricing: Shopify offers three main plans ranging from $29 to $299 per month (with a 10% discount for annual billing). All include unlimited products, a free SSL certificate, abandoned cart recovery, and 24/7 support. The more expensive plans add features like gift cards, professional reports, and advanced shipping.
Best for: Established sellers and brands looking for an enterprise-grade, fully hosted solution with advanced ecommerce features and customization options. Particularly well-suited for physical product merchants.
5. ThriveCart
ThriveCart is a powerful shopping cart platform designed to help you sell more, with high-converting features like one-click upsells, order bumps, A/B testing, and embeddable carts.
One unique feature is the ability to create complex, intelligent offers using advanced rules and triggers. For example, automatically applying a discount when a customer buys a certain product combination.
ThriveCart also excels at sales tax calculation, affiliate management, and detailed analytics and reporting. It integrates with popular marketing and payment tools to fit into your existing tech stack.
Pricing: ThriveCart is available with a one-time payment of $495 for lifetime access to all features, with an optional upgrade to the Pro plan for $195. There are no monthly fees or additional charges.
Best for: Experienced marketers and infopreneurs looking for a conversion-optimized cart solution to integrate with sales funnels and marketing campaigns. Ideal if you make heavy use of upsells, order bumps, and one-time offers.
6. Gumroad
Gumroad is a creator-friendly platform that makes it easy to sell digital products, subscriptions, and even physical goods. It offers a clutter-free, minimalist interface that puts the focus on your products.
Getting started is free and only takes a few minutes. You can sell unlimited products across various categories, including ebooks, courses, software, music, films, comics, and physical products.
Gumroad provides helpful tools like license key generation, rent-to-own pricing, and custom CSS. You can share your products on social media or embed them on your own website with just a link.
Pricing: Gumroad is free to use, with a transaction fee of 5% + 30¢ per sale. For sellers earning over $1,000 per month, the fee drops to 3.5% + 30¢. There are no setup fees, monthly charges, or hosting costs.
Best for: Independent artists, writers, musicians, developers, and creators who want a simple, affordable way to sell their digital products and media. A good choice if you‘re just starting out or don‘t need advanced features.
7. BigCommerce
BigCommerce is a robust, scalable ecommerce platform trusted by leading brands like Toyota, Skullcandy, and Ben & Jerry‘s. It provides multi-layered security, blazing-fast speed, and enterprise-grade functionality to fuel your growth.
The platform offers a wide range of professional, mobile-responsive themes to get your store up and running quickly. You can customize your design with Page Builder, a drag-and-drop visual editor.
BigCommerce has an extensive app marketplace with over 1,000 pre-built integrations for marketing, shipping, accounting, and more. Its open API also allows for headless commerce implementations.
Pricing: BigCommerce has four pricing plans, including a custom high-volume plan. The Standard plan starts at $29.95/month, with higher tiers offering additional features like abandoned cart saver, persistent cart, and product filtering.
Best for: Fast-growth brands and high-volume merchants who need an enterprise-level platform with advanced features, international scalability, and cross-channel commerce capabilities.
8. WooCommerce
WooCommerce is a flexible, open-source ecommerce plugin built for WordPress. It lets you leverage the power and versatility of the world‘s most popular website platform to create an online store.
Because it‘s self-hosted, WooCommerce offers unlimited customization possibilities. With countless themes, extensions, and integrations, you can tailor every aspect of your store‘s design and functionality.
WooCommerce is also developer-friendly, with extensive documentation, snippets, and APIs for extending the core platform. You can use it to sell both physical and digital goods, including affiliate products.
Pricing: The WooCommerce plugin is free to download and use. However, you‘ll need to pay for hosting, a domain name, and an SSL certificate. You may also want to purchase premium extensions for added features.
Best for: WordPress users who want to add ecommerce functionality to their existing site, or new sellers who want complete control over their store and don‘t mind a more technical setup process. A good fit for developers and those who like to tinker.
9. Ecwid
Ecwid is a user-friendly ecommerce solution that lets you sell anywhere, from your own website to social media profiles and online marketplaces. With its "Instant Site" feature, you can launch an online store with just a few clicks.
The platform offers a wide range of features, including inventory management, real-time shipping calculators, tax settings, and multilingual support. It also has a mobile app for managing your store on the go.
One of Ecwid‘s standout features is its seamless integration with existing websites. You can add an online store to any web page, regardless of the platform, by pasting a few lines of code.
Pricing: Ecwid offers a limited free plan for up to 10 products. Paid plans start at $15/month and go up to $99/month, with additional features like abandoned cart recovery, gift cards, and advanced SEO tools.
Best for: Sellers who want an easy way to add ecommerce to an existing website without migrating to a new platform. Also a good choice for multichannel sellers who want to manage all their sales from a single dashboard.
10. Volusion
Volusion is an all-in-one ecommerce platform that provides everything you need to run an online store, from website creation to order management and security.
One of Volusion‘s key features is its built-in SEO and marketing tools, which help you drive traffic and boost sales. It offers a native blogging engine, email marketing, social media integrations, and affiliate program management.
Volusion also has a robust inventory system that can handle up to 100 product variants per item. It offers advanced tools for managing and syncing stock levels across channels.
Pricing: Volusion has four pricing tiers based on your sales volume, starting at $26/month for the Personal plan. Higher tiers offer additional features like Amazon & eBay integrations, abandoned cart reports, and third-party gateways.
Best for: Small to medium-sized businesses looking for an affordable, full-featured platform with built-in marketing tools and scalability for growth. A good choice if you sell products with many variants and options.
FAQs About Selz Alternatives
What happened to Selz?
In 2021, Selz was acquired by Amazon and stopped accepting new customers. Existing Selz customers can continue using the platform, but it‘s no longer available for new signups.
How do I choose the best Selz alternative?
Consider factors like pricing, feature set, ease of use, design flexibility, payment options, and integrations. Think about your specific needs and goals, such as the types of products you sell and the channels you want to use. Take advantage of free trials to test out different platforms before committing.
Can I sell digital products on all ecommerce platforms?
Most ecommerce platforms support digital products, but some are better suited for it than others. Sellfy, Podia, SendOwl, Gumroad, and Ecwid are all good options for selling digital downloads and media. Shopify and BigCommerce also support digital products, but are more geared towards physical goods.
Which Selz alternative is the most affordable?
Gumroad, Ecwid, and SendOwl offer the most affordable entry-level pricing, with plans starting at just a few dollars per month. However, keep in mind that cheaper isn‘t always better. Consider the total cost of ownership, including transaction fees and add-ons, as well as the features and support you get for the price.
Can I migrate my store from Selz to another platform?
Yes, most ecommerce platforms offer tools and guides for migrating your data from another system. However, the exact process and ease of migration will vary depending on the platforms involved. Some may require manual data entry, while others have automated import tools. Check with your chosen platform for specific instructions.
Wrapping Up
While it‘s never fun to have to switch ecommerce platforms unexpectedly, the good news is that there are plenty of excellent Selz alternatives to choose from. Whether you‘re a digital creator, dropshipper, or direct-to-consumer brand, you can find a solution that fits your needs and budget.
When evaluating your options, consider your must-have features, your technical skills, and your long-term business goals. Don‘t be afraid to take advantage of free trials and reach out to customer support with questions.
Remember, your ecommerce platform is the foundation of your online business. Choose wisely, and you‘ll be well on your way to ecommerce success in 2024 and beyond.
