About Babyshop: An Overview
Babyshop founders Linn and Marcus Tagesson had a vision back in 2006 – to create the leading online destination for high-quality and affordable children‘s products in the Nordic region. Nearly two decades later, it‘s clear that babyshop.com has achieved that goal and then some. Today, this Stockholm-based e-tailer carries over a thousand brands for kids ages 0-8, offering everything from comfy basics and winter outerwear to strollers, toys and nursery furniture.
With its wide product selection, accessible price points and excellent customer service, it‘s no wonder Babyshop has racked up numerous industry awards, including:
- The Year’s E-commerce Award at the Nordic E-Commerce Summit in 2011
- The Best Online Fashion Boutique for Children’s Clothing at the Habit Fashion Awards in 2012
- The Family Favorite Award in 2016
Other reasons to love this family-focused brand:
Sustainable Products: Babyshop prioritizes eco-friendly materials and production methods. You‘ll find tons of clothes and accessories made using organic cotton, recycled polyester and non-toxic dyes.
Inclusive Ethos: The company celebrates diversity and aims to promote equality – whether it‘s by featuring models of different races and abilities or carrying size-inclusive clothing options.
Hassle-Free Shipping: Orders over $175 ship free to dozens of countries. And you can expect delivery within 3 to 6 business days.
Now let‘s take a detailed look at some of Babyshop‘s most popular products and see if this beloved brand delivers on both quality and value!
Spotlight on Bestselling Babyshop Products
Cozy and Responsible: Ottawa Recycled Rain Set
Is there anything cuter than a toddler sporting colorful galoshes and a matching rain jacket? I think not! Made from water-repellant recycled polyester, this fleece-lined set will keep your little explorer warm and dry on drizzly park days. Reflective details boost visibility, while the eco-friendly fabric offers easy clean-up once back inside.
With sizes spanning 6 months to 12 years, the unisex Ottawa set earns top marks for both durability and extended use. And at $85, it‘s a reasonably priced alternative to more expensive outdoor brands.
The only downside? This popular style is currently out of stock. So if rainwear is on your list, sign up for restock notifications!
On-the-Go Family: Ergobaby Metro Compact City Stroller
Between malls, playgrounds, airports, metro stations – you name it – today‘s parents and kids are always on the go. That‘s why having a lightweight, no-fuss stroller is clutch. Cue the Ergobaby Metro, my top choice for families needing reliable transportation that won‘t weigh them down.
Weighing just 14 pounds, this nimble stroller easily maneuvers tight spaces, while its one-hand quick-fold system enables simple storage and transport. I also appreciate the adjustable handlebars and multiple recline positions. At $359, the functionality and portability can‘t be beaten!
While this model works better for one child, the brand‘s higher-end Ergobaby strollers are built for expanding families. So check those out once baby #2 enters the picture!
Car Seat to Booster: Clek BigKid AMP Booster
As your child grows, you‘ll need to transition from an infant car seat to a front-facing option. Enter Clek‘s BigKid AMP – an adjustable booster seat that delivers best-in-class safety features for kids 40-120 pounds and up to 57 inches tall.
What makes this model stand out? For starters, it has rigid LATCH connectors which minimize side-to-side movement in crashes. The cushy foam structure absorbs energy on impact, while the headrest and pivoting armrests grow as your child does. Add in machine-washable fabric, cup holders and a slim design that can fit 3 across, and you‘ve got one truly superb seat for the 4+ age range.
While the $300+ price is admittedly steep, peace of mind is priceless when it comes to safeguarding our precious cargo. And this high-quality booster will take your kid from kindergarten all the way through their tween years.
Engaging Early Learning: Buddy & Hope Wooden Stacking Cubes
Selecting the right developmental toys for babies and toddlers can be tricky. That‘s why I appreciate companies like Danish brand Buddy & Hope that create timeless wooden toys to stimulate minds and motors skills.
These tactile stacking cubes foster hand-eye coordination as little ones grasp and arrange blocks numerically. Tots also get to practice speech and object recognition by identifying the cute critters on each cube. And the unfinished wood makes for completely non-toxic, chemical free play.
Priced at $34, this pleasing toy checks all my boxes for design, education and child safety. My only niggle? Add some color options beyond the standard natural wood look.
What Babyshop Customers Have to Say
With a respectable 4.2/5 star average across nearly 900 Trustpilot reviews, most Babyshop customers report solid experiences with this e-tailer. Many offer high praise for the stupendous product selection, easy site navigation and excellent customer assistance.
A few happy reviewers said:
- "I ordered many items from Babyshop and was always happy with how fast orders are delivered. For the first time today I talked with a woman on customer service and she was super friendly and helpful. I was positively surprised. This is how good service looks like!"
- "Great shop with a big selection of clothes for kids. Shipping is always very fast even to the USA! I love ordering merino clothes from Babyshop for really affordable prices. Thank you so much!"
That said, the brand does still have a few kinks to iron out around shipping and warehouse processing times. But Babyshop seems to promptly address any delivery complaints.
On product quality, most buyers vouch for good construction and soft, durable fabrics that hold up well after repeat trips through the wash. Comparatively speaking, Babyshop‘s prices also feel just right – a nice balance of value + quality compared to places like Zara, H&M and some premium Nordic brands.
Is Babyshop Worth Shopping?
In this shopper‘s opinion – absolutely! Between its inclusive company ethos, responsibly made products, and broad assortment of family necessities, Babyshop checks off all my boxes. I especially appreciate the one-stop-shop element, alleviating the need to visit multiple baby stores or juggle orders from different websites.
And though selection tops what you‘ll find in their small brick-and-mortar outposts, Babyshop‘s online catalog simply can‘t be beat. Just expect occasional inventory shortages on viral bestsellers like that Ottawa Rain Set.
Bottom line: whether you‘re a minimalist parent curating a core wardrobe of organic basics or a maxed-out mom prepping for twins, Babyshop is sure to satisfy.
Current Babyshop Promotions
Take advantage of these money-saving Babyshop deals:
- 20% off $145+ orders with code BABY2022
- Up to 60% off clearance items
- 10% off for new newsletter subscribers
- 15-50% off select baby clothes, storage solutions, sweaters + more
The e-tailer also offers 0% installment plans via Klarna. This pay later option breaks your bill into 4 interest-free payments, helping families on tighter budgets afford higher price tag strollers, car seats and nursery furniture.
Delivery, Returns and Support Information
Where is Babyshop Located?
This Swedish brand has its headquarters and original brick-and-mortar store in Stockholm. Additional Babyshop outposts exist throughout Europe. But most customers shop its robust ecommerce site, which ships over 1,000 quality brands worldwide.
Does Babyshop Ship Internationally?
Yes! Standard delivery is free for orders above $175 to dozens of countries. Expect to receive your package within 3 to 6 business days. Check Babyshop‘s shipping policy page to confirm delivery estimates and fees for your location.
What is Babyshop‘s Return Policy?
One of the most generous in the business, Babyshop offers free returns within 100 days for EU residents. For US shoppers, you‘ll have 90 days and must cover a $10 return shipping fee.
To start the return process, visit Babyshop‘s online portal or use the return slip included with your order. Refunds are issued once the warehouse verifies return status.
Ways to Get Support
Have questions or need guidance choosing the right product for your needs? Babyshop‘s online contact form and virtual shop assistants can provide personalized recommendations. Or chat with a live customer care agent 6 days a week:
- +1 (646) 970-8452
- Monday to Thursday: 10 AM – 7 PM EST
- Friday: 10 AM – 5 PM EST
- Sunday: 10 AM – 3 PM EST
Top Babyshop Alternatives
Love what you see but want to compare Babyshop against similar kidswear retailers? Here are two more top Nordic brands to check out:
Scandibørn: Another Swedish company lauded for its buttery soft, organic basics, available in inclusive sizing.
Poppy and Bear: This upscale boutique line features fine knits and dressing gowns fit for Nordic royalty.
You might also browse top-rated baby gear from more mass-market merchants like H&M and Zara. But for awesome quality at accessible price points, Babyshop remains my go-to for kitting out babies, toddlers and beyond!
