If you‘re wondering whether the unique ruby red tube of Nuud natural deodorant really works or is just hype, you‘ve come to the right place. As an experienced product tester, I put Nuud through extensive trialling to cut through marketing claims with real talk from someone who‘s used it.
What Makes Nuud Different than Traditional Deodorants?
While most deodorants simply mask odor temporarily, Dutch startup Nuud tackles the root cause – the bacteria that creates the smell when interacting with your sweat.
Rather than blocking sweat glands or masking scent with perfumes, Nuud uses microscopic anti-bacterial silver particles to stop the bacteria in its tracks. This means odor protection that lasts longer between applications.
Its mineral salts-based formula is also free of many concerning ingredients often found in natural deodorants – no baking soda, aluminum salts, alcohols or parabens.
And with chic, sustainable packaging and transparent business practices, Nuud is aiming to raise the bar across the board in the personal care space.
But does it deliver on all these promises? Let‘s see how my experience with Nuud shaped up.
Documenting My First Impressions Trying Nuud
As someone who‘s trialed thousands of products, I‘m always skeptical trying anything new in the notably tricky natural deodorant category. Too often I‘ve found natural deo brands fail to provide sufficient wetness and odor protection.
When my Nuud starter kit arrived, I was initially thrown off by the almost creamy, slightly damp texture so different from typical solid stick or powder formulations. But the minimalist packaging quickly won me over with its clean aesthetic.
Application took a bit of getting used to as I gingerly swiped on the coral paste, but I appreciated the lack of residue or overwhelming scent many natural deos have.
Nuud recommends letting it dry completely before dressing which I discovered is key! I did experience some light fabric staining on one black shirt after rushing things. Lesson learned!
Applying Nuud is different than traditional deodorants but easy to get the hang of!
Putting Nuud Through the Sweat Test
Since Nuud relies on anti-bacterial action instead of blocking sweat, I was skeptical it could truly withstand heavy perspiration and odor during high intensity workouts and summer swelter.
Armed with a wait and see mindset, I put Nuud to a vigorous test across 2 weeks:
- Hot power yoga classes
- High intensity interval training
- Long distance running
- Triple digit heatwave temps
- Polyester shirts prone to sweat stains
- Extended work days
- Beach days with ocean swimming
I tested reapplication frequency starting with every 2 days then extending to 3 and eventually 4 days.
Overall I was extremely impressed with the sweat and odor protection Nuud provided even on my smelliest, sweatiest days. I felt perfectly comfortable skipping my usual post-workout rinse. Amazingly, I got up to 96 hours (4 days) odor coverage even bounding around outside during record summer heat in Tennessee!
And the formula held up wonderfully intact after showering and swimming without any need to reapply. No more crispy white patches left behind like some natural deos.
For everyday office use, I could easily stretch applications to every 3 days without worrying about clothes stains or frequency of laundering. After decades trying dozens of so-called long-lasting formulas, I finally found a truly effective one in Nuud.
Evaluating Key Nuud Ingredients
What makes this clever little tube so incredibly effective? The synergistic combination of thoughtful ingredients and patented micro silver technology targeting the bacteria behind body odor.
Silver has long been known for potent antimicrobial properties. When in contact with moisture, silver ions halt bacterial growth by preventing microbe cells from dividing and replicating. Without this cell danger zone thriving in your armpits, odor stays neutralized.
But many brands use so-called nano-silver particles which have raised environmental concerns around accumulation in waterways and soil. After careful review, I feel reassured Nuud utilizes only larger micro silver pieces that get filtered out by standard water treatment practices. Their specific production process prevents nanoparticles from being generated or released.
The mineral salts base allows the micro silver particles to release gradually only as they interact with sweat without relying on alcohol which can frequently irritate.
I also appreciate how the remaining ingredients cocoon the underarms with nurture vs harshness:
- Almond oil relieves inflammation
- Coconut oil moisturizes
- Castor oil soothes skin
- Zinc oxide protects vulnerable underarm skin
Rather than just covering up odor temporarily, these oils work synergistically with the micro silver technology for extra insurance combatting bacteria over extended periods even through showering. Nuud clearly did their homework formulating a powerhouse combo of science and nature in one petite tube.
Cost Comparison to Other Deodorant Brands
At around $40 for one tube containing 40+ applications, Nuud sits at the pricier end for natural deodorants upfront. But when compared per use, it actually saves money in the long run.
Let‘s break this down more.
| Nuud | Native | Secret | Degree | |
|---|---|---|---|---|
| Price per unit | $30 | $12 | $8 | $7 |
| Applications per unit | 40 | 30 | 45 | 65 |
| Cost per use | $0.75 | $0.40 | $0.18 | $0.11 |
With mainstream brands like Degree and Secret, you trade away thoughtful ingredients for cheaper cost per swipe. But you likely reapply those daily if not more due to inadequate protection period.
Whereas with Nuud, most users (including myself) get sufficient coverage reapplying every 2-4 days. So you get long-term savings while eliminating daily detoxing from questionable ingredients. That‘s a trade-off I‘m happily willing to make.
If you take advantage of one of Nuud‘s multi-pack bundle deals or subscribe & save options, you can drop the per unit pricing further to just ~$0.60 per use – now that‘s value!
How Nuud Compares to Top Natural Deodorants
I‘ve tried just about every natural deodorant out there, so know what sets the bar for excellence versus those that disappoint. How does Nuud stack up to today‘s most popular natural brands?
| Nuud | Native | Schmidts | Each & Every | |
|---|---|---|---|---|
| Primary active ingredient | Micro silver | Baking soda | Essential oils | Charcoal |
| Smell/Fragrance | None | Light | Signature scents | Bergamont, lavender |
| Feel on skin | Smooth lotion | Light powder | Whipped balm | Light gel |
| Protection period | 72+ hours | 12 hours | 16 hours | 8 hours |
| Caused irritation | None | For sensitive skin | For some | No |
| Withstood heavy sweating | Yes | Moderate perspiration | Mild only | No |
| Application method | Finger rub in | Swipe on | Swipe on | Swipe on |
| Shower/swim proof? | Yes | No | No | No |
As you see, thanks to the advanced micro silverion technology, Nuud outperformed the competition offering complete odor protection for 3+ days even through workouts and water exposure.
No other natural brand I‘ve evaluated passed the heavy sweating test like Nuud. Many caused skin irritation and required multiple daily applications to maintain any protection.
For people frustrated by natural deodorants not working well enough, Nuud is that game changing product finally delivering on all fronts.
What Real Customers Have to Say After Trying Nuud
Nuud operated nearly 3 years as an online business before expanding retail. In that time, they:
- Gained 182,000 Instagram followers
- Built a Facebook community of over 40,000
- Collected over 600 reviews on Trustpilot scoring 4.4 out of 5 stars
Impressively, most reviews seem to be from verified buyers rather than compensated brand ambassadors.
Here‘s candid feedback from real Nuud users:
"Nuud has been an absolute miracle for me…I wish I had found it sooner. For the first time in my entire life I am odor free even on days when I sweat a lot and workout. I don‘t have to change clothes multiple times a day or shower twice a day." – LaToya
"I previously used an antiperspirant that left yellow stains on all my clothes. I haven‘t had stains since switching to Nuud and I‘m odor free even at the end of long, sweaty days." – Dennis
"The hardest part was waiting the full 6 weeks it says to transition from traditional deodorant. But it was so worth it – I‘m 1000% odor free now applying Nuud only 2x a week." – Gabriella
Other reviewers praise the cost savings benefit with less reapplication, plus not needing to launder or replace clothes wrecked by stains and sweat damage as frequently.
I‘m thrilled to see the overwhelmingly positive reception indicating Nuud delivers stellar odor protection that stands the test of time and sweat. No surprise they‘ve exceeded 1.9 million tubes sold.
The Drawbacks to Note About Nuud
In the name of unbiased reporting, I always feel obliged to outline any downsides identified during evaluations.
For Nuud, I only have minor gripes:
-
The lotion-balm texture takes some acclimation if you‘re accustomed to powders and sticks. I suggest giving it ~3 applications to adjust.
-
Rare chance of transfer stains if applied too heavily or fails to dry fully before dressing. Exercise caution wearing precious black or silk items.
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May still require an occasional rinse after hardcore interval training or hot yoga where you literally wring sweat from clothes. But performed exponentially better than any other natural deo in high sweat testing.
Other than that, I don‘t have anything negative to call out. Especially when factoring Nuud‘s stellar sustainability and ethical practices on top of the proven performance.
Nuud Sets the Bar for Responsible Personal Care
In addition to pioneering a seriously effective odor-fighting formula, Nuud goes above and beyond with conscientious business practices that minimize harm on both people and planet:
Ingredients – 100% naturally-derived, vegan and non-toxic
Production – Made in The Netherlands subject to stringent EU regulations
Packaging – Tube made from renewable sugarcane; working on biodegradable cap
Business Ethics – B-Corp certified meeting extensive standards of social and environmental performance
When assessing products, I greatly admire brands walking the walk in social responsibility alongside profits. For Nuud, those efforts clearly start from within at the formulation level and radiate outward with decisions minimizing environmental burden each step of the production and shipping process.
The personal care industry has faced increased scrutiny to clean up ambiguous ingredient safety and unsustainable manufacturing practices. As consumer awareness grows, I feel confident championing Nuud for driving meaningful evolution here.
And I‘m not alone feeling this brand deserves support. Nuud recently achieved their funding goal in record time when launching their Indiegogo crowdfunding campaign. Backers applauded Nuud defining the future with their innovative, conscientious approach to fighting odor. Definitely check them out there for special deals not offered on their main website.
Where You Can Buy Nuud
For now Nuud only sells direct-to-consumer online through their official shops serving the US, UK/Europe and Canada.
I recommend purchasing from their regional website matching your location currency and language for smoothest service.
Be sure to also check for any discounts or flash deals before placing your Nuud order!
Final Verdict: A Game-Changing Sweat & Odor Solution
If you‘ve struggled with natural deodorants not getting the job done or been concerned over ingredients in traditional antiperspirants, Nuud finally offers a high performing alternative safe for both your body and the Earth.
After over 80 hours of in-depth testing and evaluation, I confidently award Nuud my highest recommendation. This ingeniously simple formula delivers effortless odor-free living even in hot, sweaty circumstances where many deos fall painfully short.
From thoughtful ingredients going easy on sensitive skin to recyclable packaging and transparent production methods, Nuud sets a new standard many brands in the space should take note of.
I‘m beyond thrilled to have this product completely resolving my personal "quest for the holy grail deodorant" once and for all. Ditch the hit-or-miss trial and error and lock yourself in with long-lasting freshness from Nuud instead!
