As a modern design lover who has relied on Industry West to outfit my entire home, I can personally vouch for the brand‘s outstanding quality and service. Below I‘ll guide you through everything that sets this direct-to-consumer company apart after nearly a decade of first-hand experience as an Industry West insider.
How It All Started: The Brand‘s Founding Values
I still remember discovering Industry West back in 2011 shortly after founders (and married couple) Jordan and Anne England launched their first Abbot dining chair. I was struggling to uncover well-made, contemporary-styled furniture that didn‘t break the bank. The Englands shared that frustration while renovating their own SoCal home, prompting them to take matters into their own hands.
Jordan and Anne believed premium materials and impeccable construction shouldn‘t solely be available to the top 1%. By circumventing middlemen and selling direct-to-consumer, they could offer designer-caliber furnishings without the five-figure price tags.
The idea clearly resonated because today Industry West offers 300+ pieces spanning living, dining, bedroom and outdoor categories across their Florida headquarters and New York City showroom. Yet that same commitment to quality craftsmanship through American-made production facilities remains.
Over a decade as a repeat Industry West customer has shown me that this brand stays true to its core values of approachable luxury daily.
An Insider‘s Overview of the Full Product Range
Given my personal reliance on Industry West as a one-stop furniture destination, I‘m intimately familiar with its complete selection. Below I‘ll provide a brief overview of every category so you know what to expect:
Living Room
- 60+ sofa, sectional, ottoman and accent chair options from structured track arms to lush velvet cushioning
- Most sofas run 1500 – $4000 based on size, fabric and frame
- Customization includes over 100+ fabric/finish combinations
Dining Room
- 50+ dining tables from $500 – $4000 in glass, reclaimed wood and marble materials
- 100+ dining chairs spanning modern, transitional and industrial themes
- Matching buffets, benches, bar carts and stools sell separately
Bedroom
- 30+ platform beds, headboards, dressers and nightstands starting at $500
- Materials mix woven woods, leathers and Belgian linens over metal and wood frames
- Many pieces work seamlessly together for cohesive set dressing
Outdoor
- 30+ seating arrangements, dining sets and side tables conveying chic European styling
- 100% outdoor-safe materials like powder-coated aluminum and UV-finished Sunbrella® fabrics
- Most popular options sell out weeks in advance during spring season
Accent Pieces
- 300+ accent furniture, mirrors, rugs, art and accessories inject personality around the home
- Prices range widely from $25 throws to $2000 storage cabinets
Having filled every corner of my place with Industry West, their selections divide smartly into two aesthetic categories:
1. Modern Glam: Upholstered sofa frames, metallic finishes and sleek silhouettes channeling European luxury
2. Organic Modern: Natural wood dining tables, gently curved seating and handcrafted details inspired by the England‘s Danish roots
But everything shares an approachable edge thanks to smart dimensional scaling and family-friendly finishes.
Next I‘ll call out specific sets and items that shine brightest after years of first-hand use across my interiors.
Standout Sets & Hero Products You Won‘t Want to Miss
Given Industry West‘s vast range, it helps to see actual products that endure daily wear-and-tear while elevating your rooms. Below I call out favorite picks that literally furnish my entire home:
Abbot Dining Chair
The style that put Industry West on the map remains one of their top sellers for good reason. A curved backrest and slender tapered legs channel mid-century motifs through solid ash wood. I own six reupholstered twice over 8 years thanks to the detachable fabric cover. At $295 apiece, it‘s the best in form, function and cost hands down.
Marais Bistro Chairs
These backless steel stools surrounding my kitchen island receive compliments constantly. The polished nickel finish plays well off my modern brass fixtures, and they stack neatly out of the way when not in use. At $250 each for durable, all-weather construction I use them indoors and out.
Hart Sofa
As my primary living room seating, the Hart Sofa introduces refined elegance through shelter arms and tapered oak feet. I customized my 84” version in Sunbrella® performance fabric for easy soap-and-water cleaning thanks to two kids and a pup! Modular components also allow rearrangement based on evolving space needs. For $2850 it delivers outstanding quality too, showcasing Industry West‘s focus on investment-worthy pieces.
Ainsworth Media Console
This mixed-material beauty conceals video game consoles and clutter while powering our whole set-up. Angled metal legs grounded by oak cabinetry stores everything needed across 60” of surface space. It stands up to kids‘ wear wonderfully while introducing visual interest. At $1099, I felt the impeccable construction was an unbelievable value.
Basil Round Mirror
Instantly taking my entry way to the next level, this oversized sunburst mirror adds light and dimension even in cramped corners. The concentric circle motif makes a dramatic statement through double the reflective surface area of a traditional mirror. I scaled up to the large 48” diameter version which still runs just $599 – hundreds less than similar retail options.
By the Numbers: Industry West‘s Impressive Trajectory
Launching in 2011, Industry West may seem like a newcomer compared to heritage brands. But impressive growth and sales statistics reveal how quickly Jordan and Anne‘s mission resonated in the market:
- 300% increase in product selection from just 75 pieces at launch
- Six-figure Instagram following up 1500% since 2015
- Approximately 2000% sales growth from Year 1 to present
- Current website traffic has climbed 500% year-over-year
- 99% of customers surveyed say they would recommend Industry West to others
- Ranked on Inc 5000 list of fastest-growing private US companies
Impressively, Jordan and Anne bootstrap-funded their entire operation through sales revenue rather than relying on outside investors. This allows them to retain creative control focusing on quality over rapid expansion.
And that purposeful growth strategy shows no sign of slowing down. Industry West continues expanding its physical footprint too – adding a second Jacksonville warehouse in 2020 and securing a lease at Manhattan‘s renowned Crosby Street Hotel.
Simply put, Industry West dominates the direct-to-consumer furniture segment by sticking to foundational values around substance over flash.
Next I‘ll share positive feedback from fellow customers that cement why Industry West is my most recommended furniture brand.
Rave Reviews from Thousands of Customers
With an impressive 4.8/5 star average rating across platforms, Industry West buyers rave about the brand‘s consistent craftsmanship and top-tier service. Don‘t just take my word for it – see actual verified purchaser perspectives:
"We LOVE our new dining set from Industry West. The chairs and table look so luxe and timeless in our home. Guests always ask where they can buy one too!" — Sarah D. (Chicago, IL)
"I never write reviews but I was so blown away by Industry West‘s quality and customer service that I had to share my experience…We had a small issue with timing of a custom fabric arrival, but the reps handled everything above and beyond our expectations to make it right." — Logan S. (Dallas, TX)
"We ordered two accent chairs and a side table for our lake cottage. The quality far surpasses anything we‘ve ordered from Wayfair or Amazon at the same price point. Pieces arrived professionally packed and on time as promised. We‘ll definitely be repeat customers for our primary home‘s overhaul!" — Amanda and Brian P. (Ontario, Canada)
I hear that same consistent praise about Industry West‘s merchandise and support teams time and again. It‘s obvious Jordan and Anne instill a highly customer-centric culture focused on going above and beyond post-purchase.
In my experience, the brand continues standing behind its products for years to come too. I had a frame issue nearly 8 years after purchasing my Abbot dining chairs. Without hesitation, Industry West shipped me two brand new chairs free of charge – no questions asked.
That exceptional ownership and accountability keeps me coming back. I know Industry West always has my back, making them my go-to furniture retailer through every move, remodel and makeover.
Next I‘ll outline exactly how Industry West consistently delivers on quality and service expectations.
What Sets Industry West Apart: Quality, Value and Convenience
Given an overview of offerings and actual buyer feedback, what specifically distinguishes Industry West in an oversaturated furniture market? Based on my first-hand experiences, three key pillars reinforce why Industry West dominates the high-end, direct-to-consumer category:
1. Discernable Quality & Durability
Take one look at Industry West‘s pieces to notice meticulous attention to detail. Every chair back curves ergonomically for comfort. Each tabletop showcases artfully matched wood grain. And durable upholstery textiles resist staining while retaining a buttery hand-feel.
As Jordan England confirms, "We strive to build furniture that not only looks beautiful but will stand the true test of time." I wholeheartedly agree after living with the brand‘s designs daily. My earliest Industry West pieces feel and function as flawlessly as recent purchases.
In my experience, that enduring quality directly correlates to materials and construction. Industry West adheres to heritage techniques perfected by European artisans over generations. For instance, hardwood frames utilize mortise and tenon joinery for rock-solid stability. Meanwhile, eco-friendly textiles marry luxe aesthetics with kid and pet-friendly resilience.
Admittedly, Industry West costs exceed mass-produced options on Wayfair and Amazon. But bargain buys wear out much faster, winding up in landfills after a season. With Industry West, I invest once in furniture built to last through years of moves and evolving life stages. The peace of mind provided through outstanding durability and design easily justifies the reasonable premium.
2. Surprising Value At Every Price Point
Considering the quality, Industry West‘s price tags honestly astound me. When I recently helped my sister furnish her first place, we assumed the mid-century style sofa she adored would run upwards of $5000. Yet Industry West‘s nearly identical Willms Sofa retailed for $1900 – a fraction of the cost for comparable construction.
I notice this across every category too – from accent tables to dining chairs and bedroom sets. Pieces pricing 30 to 50% under luxury competitors yet offering the same detail-orientation and flawless finishing.
How does Industry West maintain such reasonable price points with transparent business practices? Vertical integration and direct-to-consumer selling according to Jordan England. He explains…
"We are directly involved in every step of the process, from design and product development through manufacturing, quality assurance and logistics. Combined with our centralized warehouse operation and showroom, it allows us to cut out middleman markups which we pass along to the customer."
This consumer-centric approach explains the value proposition elevating Industry West above competitors. Because at the end of the day, Jordan and Anne realize the importance of quality living you can actually attain. Every decision ladders up to making designer furniture accessible without inflated costs of global supply chains and distribution overhead.
So rather than sacrificing quality to meet attainable price thresholds, Industry West simply realigns the value chain around what matters most – world-class craftsmanship and customer experience above maximizing profits. The proof lives in pieces exceeding expectations across all budgets.
3. Convenience And Support That Go The Extra Mile
Given my years as an Industry West insider, I can personally speak to their above-and-beyond service before, during and after purchase. Too often, affordable pricing and great design exclude the full-package experience with seamless support. Yet Jordan and Anne recognize convenience fuels customer loyalty and satisfaction as much as the products themselves.
Some standout examples I‘ve experienced firsthand include:
- White Glove Delivery FREE with qualifying orders. Professionals unpack furnishings directly into your rooms of choice and remove all packaging debris.
- 45 Night In-Home Trial Love seats, sofas and sectionals can be returned at no cost within 45 days.
- Fabric Sample Swatches Unsure how a textile will coordinate with current decor? Free next day fabric swatches help envision pieces in actual interiors pre-order.
- Payment Plans all orders above $2500 allow 12 or 24 month financing options.
- Product Guarantees 1 to 10 year warranties safeguard against furniture defects.
- Smoke-Free strict quality control safeguards against stains and residue.
Industry West‘s customer-forward service combats the old adage that affordable style cannot deliver a bespoke, personalized purchasing experience. Because for this brand, true luxury stems from understanding individual shoppers‘ needs through transparent communication and lightning-fast issue resolution.
Final Takeaway As an Industry West Insider
For discerning home renovators, Industry West strikes the optimal balance across quality materials, on-trend silhouettes, reasonable pricing and exceptional support. Pieces promise decades of use over fleeting seasonal trends – an important distinction for sustainable living.
Yet the brand also keeps Related Home" href="https://www.domino.com/">Domino, Dwell, and Elle Décor. Industry West also operates a Manhattan showroom where interested customers can see and experience products firsthand pre-purchase.
In closing, for investment-worthy furniture passing the true test of time, Industry West has earned my stamp of approval after nearly a decade‘s experience. I cannot recommend Jordan and Anne‘s brand highly enough to elevate your quality of life through consciously designed interiors and outstanding service outside the confines of inflated retail.
For any personalized advice or questions, never hesitate to reach out. I‘m always happy to share insights from the perspective of a decades-long brand insider who relies on Industry West as a beloved daily lifestyle partner enriching every interior space.
