TikTok has become one of the fastest-growing social media platforms, with over 1 billion monthly active users worldwide as of 2023. The platform‘s popularity has attracted a diverse range of creators and businesses looking to establish their presence and reach new audiences. One way to stand out on TikTok and build credibility is by getting your account verified. In this comprehensive guide, we‘ll walk you through the process of getting verified on TikTok in 2023 and share expert tips to increase your chances of success.
The Importance of TikTok Verification for Creators and Businesses
As TikTok continues to grow, verification has become increasingly important for creators and businesses looking to establish their credibility and authority on the platform. According to a recent study by influencer marketing platform HypeAuditor, verified accounts on TikTok have an average engagement rate of 7.1%, compared to 5.3% for non-verified accounts.
Moreover, verification can help creators and businesses:
- Build trust and credibility with their audience
- Increase visibility and reach on the platform
- Protect their brand from impersonation and fake accounts
- Access exclusive features and opportunities, such as the TikTok Creator Fund and brand partnerships
Eligibility Criteria for TikTok Verification
To be eligible for TikTok verification, your account must meet the following criteria:
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Authenticity: Your account must represent a real person, registered business, or entity. TikTok does not verify fan accounts or parody accounts.
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Notability: Your account must be notable and have a significant following. While TikTok does not specify an exact follower count requirement, most verified accounts have at least 100,000 followers. However, some accounts with fewer followers but high engagement rates and content quality have also been verified.
Here are some examples of verified TikTok accounts and their follower counts as of 2023:
Account Follower Count @charlidamelio 148.5M @addisonre 88.2M @zachking 66.4M @lorengray 54.3M @spencerx 55.4M -
Content Quality and Consistency: Your content must be original, high-quality, and adhere to TikTok‘s community guidelines and terms of service. Consistently posting engaging content that resonates with your audience is crucial for gaining verification. Some examples of high-quality content include:
- Unique and creative videos that showcase your talents or expertise
- Educational or informative content that provides value to your audience
- Entertaining or humorous videos that engage and delight your followers
- Authentic and relatable content that builds a connection with your audience
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Adherence to TikTok‘s Community Guidelines and Terms of Service: Your account must follow TikTok‘s community guidelines and terms of service, which prohibit content that is illegal, harmful, or offensive. Violations can result in your account being flagged or banned, making it ineligible for verification.
Steps to Apply for TikTok Verification
To apply for TikTok verification, follow these steps:
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Update Your Profile Information and Bio: Ensure your profile information and bio clearly represent your identity or brand. Use a clear profile picture and include relevant keywords and hashtags in your bio to make it easier for people to find and identify your account.
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Link Your TikTok Account to Other Verified Social Media Accounts: If you have verified accounts on other social media platforms, such as Instagram or Twitter, link them to your TikTok account. This can help TikTok confirm your identity and notability.
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Submit the Verification Request Form: In the TikTok app, go to "Settings and Privacy" > "Account" > "Verification Request." Fill out the form, providing a brief explanation of why your account should be verified and attach any relevant documentation or press coverage.
[Include a screenshot of the verification request form and highlight the important fields] -
Wait for TikTok‘s Response: The verification process can take several weeks, and TikTok may follow up with additional questions or requests for information. Be patient and monitor your email and TikTok notifications for updates.
Expert Tips to Increase Your Chances of Getting Verified on TikTok
To improve your chances of getting verified on TikTok, consider implementing these expert tips:
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Post Consistently: Aim to post at least once a day to keep your audience engaged and growing. According to a study by social media management platform Hootsuite, accounts that post 1-3 times per day have the highest engagement rates on TikTok.
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Create High-Quality, Engaging Content: Focus on creating original, entertaining, and informative content that resonates with your target audience. Use relevant hashtags, participate in trending challenges, and experiment with different video formats and styles to keep your content fresh and engaging.
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Engage With Your Audience: Respond to comments, run Q&A sessions, and create content that encourages interaction. According to a study by influencer marketing platform Collabstr, TikTok accounts that respond to comments have a 32% higher engagement rate than those that don‘t.
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Collaborate With Other Verified Creators: Partnering with other verified accounts can help increase your visibility and credibility on the platform. Look for collaboration opportunities with creators in your niche or industry, and cross-promote each other‘s content to reach new audiences.
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Cross-Promote Your TikTok Account: Share your TikTok content on your other social media platforms and encourage your followers to follow you on TikTok. According to a survey by social media management platform Sprout Social, 73% of businesses cross-promote their social media accounts to drive traffic and engagement.
What to Do if Your TikTok Verification Request is Denied
If your verification request is denied, don‘t be discouraged. TikTok receives a high volume of verification requests, and not all of them can be approved. Here‘s what you can do if your request is denied:
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Review TikTok‘s Feedback: If TikTok provides a reason for the denial, use this information to improve your account and content. Address any issues related to your account‘s authenticity, notability, content quality, or adherence to community guidelines.
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Wait Before Reapplying: Give your account time to grow and improve before submitting another verification request. TikTok recommends waiting at least 30 days before reapplying. Use this time to implement the tips mentioned above and continue building your presence on the platform.
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Learn From Success Stories: Look for examples of accounts that were initially denied verification but later approved. Study their content, engagement strategies, and growth tactics to gain insights and inspiration for your own account.
For example, TikTok creator @iamtabithabrown was initially denied verification despite having over 1 million followers. She continued to create engaging content, collaborate with other creators, and build her brand on and off the platform. After a few months, she reapplied and was successfully verified.
Frequently Asked Questions About TikTok Verification
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How long does it take to get verified on TikTok?
The verification process can take anywhere from a few days to several weeks. TikTok reviews each request individually, so the processing time can vary depending on the volume of requests and the complexity of your case. -
Can you lose your verified status on TikTok?
Yes, TikTok reserves the right to remove verification badges from accounts that no longer meet the eligibility criteria or violate the platform‘s community guidelines or terms of service. To maintain your verified status, continue to create high-quality content, engage with your audience, and adhere to TikTok‘s policies. -
Does verification guarantee more views and followers?
While verification can help increase your account‘s credibility and visibility, it does not guarantee more views or followers. Consistently creating high-quality content and engaging with your audience is essential for growing your account on TikTok, regardless of your verification status. -
Can I buy TikTok verification?
No, TikTok verification cannot be purchased. Be wary of any third-party services or individuals claiming to sell verification, as these are likely scams. The only way to get verified on TikTok is by meeting the eligibility criteria and applying through the official verification request form. -
How many followers do you need to get verified on TikTok?
TikTok does not specify an exact follower count requirement for verification. While most verified accounts have at least 100,000 followers, some accounts with fewer followers but high engagement rates and content quality have also been verified. Focus on building a loyal and engaged audience, rather than just aiming for a specific follower count.
Conclusion and Final Thoughts
Getting verified on TikTok can be a valuable asset for creators and businesses looking to establish their credibility and grow their presence on the platform. By understanding the eligibility criteria, following the application process, and implementing the expert tips outlined in this guide, you can increase your chances of getting that coveted blue checkmark.
Remember, verification is just one aspect of success on TikTok. Consistently creating high-quality content, engaging with your audience, and staying true to your brand are all essential components of building a thriving presence on the platform.
As TikTok continues to evolve and introduce new features and opportunities, it‘s crucial to stay up-to-date with the latest trends and best practices. Keep experimenting with your content, collaborating with other creators, and engaging with your audience to maximize your success on TikTok in 2023 and beyond.
With dedication, persistence, and a focus on providing value to your audience, you can achieve your goals on TikTok, whether you‘re a creator looking to build your personal brand or a business aiming to reach new customers. So, go ahead and start your journey to TikTok verification today – the world is waiting to see what you have to offer!
