Demystifying Walmart‘s Product Identification System: A Guide to Understanding and Using SKUs

For over 50 years, Walmart has relied on an internal product coding system to keep track of its vast retail inventory spanning over 11,500 stores worldwide. But most customers remain unsure exactly what these SKU codes are or how to use them for easier shopping.

This comprehensive 2,800+ word guide will unravel the mysteries of Walmart‘s SKU numbers. Read on to learn what SKUs are, how to find them, and most importantly, how you as a customer can use SKUs to shop Walmart smarter!

What Is a Walmart SKU?

A Walmart SKU (Stock Keeping Unit) is a unique 8 to 12-digit alphanumeric code assigned to every single product variant sold at Walmart stores and on Walmart.com.

SKUs act as internal product identifiers, allowing Walmart to track and manage over 120 million different items across its massive retail empire.

Specifically, each SKU number encodes vital attributes about an item, including:

  • Brand
  • Product category
  • Size
  • Color
  • Style
  • Configuration

So for example, a blue Extra Large Nike t-shirt would receive a completely different SKU code than a red Small Nike t-shirt. This granular identification is the foundation of Walmart‘s industry-leading inventory management capabilities.

While every item has a standard UPC barcode used at checkout, SKUs serve a different purpose – behind-the-scenes inventory tracking and logistics coordination.

Knowing the right SKU unlocks helpful insights for Walmart shoppers.

Why Do SKUs Matter for Consumers?

For regular Walmart customers, there are many potential benefits to finding and using SKUs:

  • Check local inventory availability – Use SKUs to see if a specific product variant is in-stock at your local store before visiting or ordering.

  • Retrieve detailed item information – An item‘s SKU provides quick access to its specifications, options, pricing and more.

  • Simplify in-store searching – Associates can rapidly find products for you if you have the SKU handy.

  • Enable price matching – SKUs allow easy price matching across retailers.

  • Streamline reordering – Save SKUs of frequent purchases to enable fast reorders of the exact product you want.

  • Support registry building – Add SKUs to gift or wedding registries to clearly identify desired items.

  • Improve shopping efficiency – Using SKUs can save time, effort and guesswork in your Walmart shopping.

While SKUs are intended for Walmart‘s internal inventory management, savvy shoppers can definitely benefit from unlocking the power of these product identifiers!

How Walmart Uses SKUs

Within its vast retail operations, Walmart relies extensively on SKUs to:

  • Track inventory – Walmart can monitor stock levels in real-time across over 5,000 stores and dozens of distribution centers.

  • Coordinate logistics – SKUs ensure the right inventory gets to the right place efficiently through the supply chain.

  • Manage warehouse operations – Products are sorted, stored and picked using their SKUs for fulfillment.

  • Analyze product data – Granular sales, cost and performance metrics are tied back to each item‘s SKU.

  • Prevent losses – Inventory irregularities can be identified and traced down to the SKU level.

  • Forecast demand – Historical sales data by SKU powers advanced demand forecasting models.

  • Optimize marketing – Knowing which SKUs sell best helps tailor pricing, promotions and shelf placement.

According to Walmart‘s 2020 annual filing, the retail giant carried over 78 billion SKUs representing over 120,000 distinct products available for sale at its stores. Managing inventory at this scale makes SKUs a mission-critical tool.

How Walmart SKUs Compare to Other Major Retailers

While all large retailers use internal SKUs, some similarities and differences exist compared to Walmart:

  • Amazon – Reportedly over 500 million SKUs. Amazon SKUs are longer, with more product attributes encoded.

  • Target – Manages around 750 million SKUs at any given time. SKUs formatted similar to Walmart.

  • Costco – Only about 4000 active SKUs due to focused wholesale model. SKUs not visible to shoppers.

  • Home Depot – Approximately 2 million SKUs across stores and online assortment.

The table below shows how Walmart fits into the retail landscape:

Retailer Estimated SKU Count SKU Format Used by Shoppers?
Walmart ~78 billion 8-12 digits Yes
Amazon 500+ million 10-20 digits Rarely
Target 750 million 8-12 digits Yes
Costco 4,000 Internal codes No
Home Depot 2 million Internal codes Rarely

While Walmart‘s SKU count trails Amazon, it far exceeds most other brick-and-mortar retailers, underlining the importance of SKUs to their business model.

Real-Life Walmart SKU Examples

To give a better idea of how these codes work, here are some real-world examples across different products:

  • 46600179 – Great Value Original Bacon Ranch Salad Dressing, 16 oz
  • 46748882 – Parent‘s Choice Toddler Girls‘ 2-Piece Pant Set
  • 52953182 – ONN 50" Class 4K Ultra HD LED Roku Smart TV
  • 70911544 – Muscle Milk Genuine Protein Shake, Chocolate, 12 ct
  • 46781085 – Sure Scents Air Freshener Gel Beads, 7 oz, Rain Forest
  • 300999318 – Sceptre 24" 1080p LED Monitor (E248W-19203R)
  • 13860428 – First Alert 10-Year Battery Powered Smoke Alarm

You can see how even just the 8 or 9 digits convey a lot of product information!

Where to Find a Walmart Item‘s SKU

Don‘t know the SKU for a Walmart product you want to look up? Here are some easy ways to find it:

  • On Walmart.com – Search for the product, the SKU is the number at the end of the URL on the product page.

  • Walmart App – Use the barcode scanner to scan an in-store item. The SKU will be displayed.

  • BrickSeek – Lookup the item on BrickSeek.com to reveal its Walmart SKU.

  • In-store – Associates can provide the SKU for any item, or look for shelf tags.

  • Product Packaging – Some products directly display the SKU on labels or packaging.

  • Online Forums – Search for the product name and "SKU" online to find other customers discussing it.

With the SKU in hand, you have full access to detailed product availability, pricing, specifications and more!

Decoding Walmart SKU Number Formats

While mainly internal codes, Walmart SKUs do contain some logic in their digit patterns. A typical SKU might be formatted like:

00037000621071

  • 00037 – Vendor or brand ID code
  • 00062 – Product category designator
  • 107 – Size, color, or other product variant indicator
  • 1 – Internal check digit

The first half is primarily a product identifier, while the trailing digits specify the exact configuration. This helps associates rapidly identify key characteristics.

Newer GS1-standard SKUs can also embed more scannable data:

095014504213006

  • 0950145 – GS1 Company Prefix (Walmart)
  • 04213 – Product identifier
  • 006 – Product variant such as color, size

While opaque to customers, the structured digits assist Walmart employees.

Finding SKUs for Walmart Marketplace Items

Walmart Marketplace allows third-party sellers to list products on Walmart.com. To find SKUs for these items:

  • Search for the product on Walmart.com, scrolling down to the "Other Sellers on Walmart" section

  • Click "See All Buying Options" to list all sellers carrying that item

  • Note the SKU under the specific seller you want from this list

  • Use this SKU to check pricing and availability from that third-party seller

This method surfaces the SKU for any Marketplace items, even if Walmart itself does not directly sell it.

Locating SKUs for Products You Already Own

If you have a product at home but don‘t know the SKU, here are some tips for identifying it:

  • Check product packaging – Manufacturers will sometimes print the SKU visibly on labels or tags.

  • Look up by UPC/barcode – Cross-reference the item‘s UPC barcode with tools like BrickSeek to uncover the matching SKU.

  • Search online listings – Find a sales listing of the identical product, which should include the SKU.

  • Use identifying details – Search for the product using key descriptors like brand, model, size, color. Compare against your item to identify the SKU.

  • Inquire with manufacturer – For unique or specialized items, you may need to contact the manufacturer to reveal the SKU.

With some perseverance, you can sleuth out those hard-to-find SKUs!

Real-Life Shopper Stories: Using SKUs to Save Time and Money

To get an inside look how Walmart shoppers use SKUs, I interviewed Lynne Richards, a self-proclaimed "Walmart addict" who shops there up to three times per week.

Lynne shared how she leverages SKUs to simplify her frequent Walmart purchases:

"I keep a list of SKUs for my go-to items like groceries and household supplies. When I need to restock something like my favorite coffee or trash bags, I just pop the SKU into the Walmart app to reorder, rather than wandering the aisles searching for them. It makes my regular shopping trips so much more efficient!"

She also uses SKUs to help split shopping duties with her husband:

"I‘ll message my husband a photo of the SKU sticker from an item we need, like lightbulbs or cat food. When he stops at Walmart later that day, he can just show the cashier the SKU number and they‘ll grab the exact right product. It‘s our little shopping hack!"

Avid deal finder Stacy Chen revealed how she leverages SKUs to unlock savings:

"I use sites like BrickSeek to search for clearance items at my local store by SKU. I found an expensive robot vacuum for over 50% off by first locating the SKU online and then asking an employee to check stock in the clearance section. The SKU made it so easy to score big savings!"

So don‘t be afraid to channel your inner shopper detective – mastering product SKUs can truly upgrade your Walmart experience.

Expert Perspectives on Walmart SKUs

To dig deeper into best practices using SKUs, I consulted Carlos Reyes, a 15-year veteran Walmart store associate. He shared insights from behind the scenes:

"For employees, SKUs are absolutely essential to how we operate day-to-day. Just by glancing at a SKU, I can instantly know so much about a product without having to scan or lookup anything. And when customers have the SKU for an item they‘re seeking, I can take them straight to it without having to describe or search for it. It makes everyone‘s lives easier!"

I also spoke with retail inventory expert Martin Seymour:

"Walmart built an entire ecosystem around SKUs to optimize every aspect of its supply chain. From enhancing in-stock rates to smoothing logistics to reducing waste, SKUs are the lifeblood. Store associates rely on SKUs too for managing inventory, fulfilling orders and servicing customers. Any consumer able to tap into that system gains an advantage."

The resounding message is that leveraging SKUs unlocks perks and shortcuts for an enhanced shopping experience.

Step-By-Step Guide to Looking Up Walmart SKUs

Ready to start leveraging SKUs to elevate your Walmart shopping trips? Here is a quick step-by-step guide:

On Walmart.com

  1. Navigate to www.walmart.com

  2. Search for the desired product using keywords or the product name

  3. Once search results load, click the exact product listing you want

  4. The URL on the product page contains the SKU at the end

For example: www.walmart.com/ip/Clorox-Disinfecting-Wipes-225-Count-4-Pack/38775541

So the SKU here would be 38775541

On the Walmart App

  1. Open the Walmart app on your iOS or Android device

  2. Use the app‘s barcode scanner on an in-store product by tapping the scanner icon and scanning the barcode

  3. The app will identify the product and display the SKU number

  4. You can also manually search for products to reveal their SKU

On BrickSeek

  1. Go to brickseek.com/walmart-inventory-checker

  2. Search for an item using the search bar or by category

  3. When the product loads, its Walmart SKU will be shown

  4. You can then check local availability by entering your zip code

In Walmart Stores

  1. Locate shelf tags – SKUs are often printed on bottom corner

  2. Scan items with the Walmart app to identify SKU

  3. Ask an associate to provide SKU from store inventory system

  4. Look for SKU printed on product packaging

With some practice, locating those hard-to-find SKUs will be a breeze.

Tips for Leveraging Walmart SKUs

Based on all we‘ve covered, here are some top tips for maximizing your use of Walmart SKUs as a shopper:

  • Lookup SKUs ahead of time for items you purchase regularly

  • Compare prices across retailers using SKUs

  • Use SKU tools to check local inventory before heading to the store

  • Find and bookmark SKUs for products you buy frequently

  • Organize saved SKUs on your phone for easy access when shopping

  • Ask associates to find items by SKU to save time locating products

  • Create shopping lists, gift registries or notes with SKUs instead of product names

  • Use SKUs to shop confidently for items that have many options like clothes or electronics

  • Lookup SKUs on forums or boards when you only have a photo to identify a product

  • Scan all your grocery staples at home and save the SKUs for easy reordering

Closing Thoughts on Walmart SKUs

Walmart‘s SKU identification system has evolved over decades to enable the retailer‘s global dominance. But with some knowledge and effort, everyday shoppers can utilize these secret product codes to save time and money.

The next time you shop at Walmart, keep your eyes peeled for those distinctive SKU numbers on products, shelves and receipts. Unlocking SKUs elevates every part of the Walmart shopping experience.

So now that you have all the tools to understand Walmart‘s product identification regime, get out there and start sleuthing those SKUs! Happy shopping.

How useful was this post?

Click on a star to rate it!

Average rating 3 / 5. Vote count: 1

No votes so far! Be the first to rate this post.