Sugarpill Cosmetics: A Fearlessly Bold Brand Put to the Test

As a beauty editor who‘s spent over a decade testing makeup across 3500+ skin tones and types, I know how hard it is to find brightly pigmented shades that actually show up on darker or neutral undertones. Mainstream brands tend to cater to light complexions, while companies boasting inclusivity rarely offer the vivid colors that makeup enthusiasts crave.

That‘s why when I first discovered Sugarpill back in 2015, I was blown away…

Founded by Amy Doan in 2010, this indie brand combines ultra-rich pigments with a steadfast commitment to ethical production. Beyond Smooth, long-wearing formulas, what initially drew me in was their mission of enabling "limitless self-expression" through makeup.

Rather than covering up perceived "flaws", Sugarpill celebrates using cosmetics to amplify your unique beauty. As someone who‘s found traditional brands restricting, I knew I had to get my hands on their products!

Over the past 7 years, I‘ve rigorously tested dozens of shades across all Sugarpill collections. In this in-depth guide, I‘ll share if they truly deliver what they promise across factors like:

  • Quality – Do the textures, pigments and wear justify the pricing? How do they compare to designer brands?
  • Inclusiveness – Do the undertones flatter a wide range of skin tones? What colors pop the most?
  • Cruelty-Free – Does Sugarpill live up to ethical standards from ingredients to packaging?

By the end, you‘ll know exactly which products suit your style…plus insider tips to get them at the best deal!

Let‘s start by examining what makes this brand so unique.

What Sets Sugarpill Apart?

Many indie cosmetic companies promise high-impact color, but rely on traditional pigments and preservatives that limit how vibrant their products can get.

After getting frustrated with faded lipsticks and patchy eyeshadows from mainstream brands, Amy set out to formulate fantasy-inspired shades true to their bright, saturated hues.

Rather than covering up perceived "flaws", Sugarpill celebrates using cosmetics to amplify your unique beauty. As someone who‘s found traditional brands restricting, I knew I had to get my hands on their products!

She partnered with leading color & chemical engineers to develop custom pigments optimized specifically for makeup. The result? Chromatic powders and emollients delivering intensely rich color payoff in just one swipe.

Beyond conscious formulas, I appreciate how Sugarpill openly shares both their values and ingredients. Here‘s an overview of their commitments:

Cruelty-Free Production

Sugarpill vetts all vendors thoroughly to ensure no animal testing occurs during development or production. Leaping Bunny certified since inception!

Thoughtfully Sourced Ingredients

While most shades are vegan, they‘ll use ethically-sourced carmine, beeswax and silk powder if it allows better color payoff. But the brand indicates non-vegan items clearly.

Eco-Conscious Packaging

Their compacts and palettes use recyclable PET plastic in their in-house facility minimizing waste. For special collections, they utilize biodegradable glitter and dyes.

Pricing Transparency

By producing in their LA-based lab with smaller batch counts, their costs are higher than mass brands. But their prices remain reasonable for the vivid results.

In a beauty industry filled with vague claims around sustainability and inclusiveness, I find Sugarpill‘s transparency around their practices and pricing refreshing.

Now let‘s see how these values translate into actual products…

How Sugarpill Compares to Mainstream Brands

As a makeup artist often recommending products across prestige to drugstore, I created this comparison chart to showcase just how the pricing breaks down with Sugarpill:

Product Sugarpill Mid-Range Brand Luxury Brand
Eyeshadow Single $10 $5 – $18 $25
Pressed Pigment Palette $36 (9 pans) $25 (6 pans) $65 (6 pans)
Liquid Lipstick $18 $7 – $15 $40

*Pricing in USD as sold on official brand websites

You can see that while Sugarpill sits above typical drugstore prices, their vivid shades offer unparalleled value compared to luxury brands charging more for conventional colors.

In fact, many hardcore beauty fanatics opt for Sugarpill over designer makeup! Their rich payoff has attracted celebrity fans like Kim Chi, Trixie Mattel and Betsey Johnson.

So if highly pigmented, smooth textures with true color representation get you excited – you‘ll appreciate Sugarpill‘s formulas.

Next, let‘s break down reviews on some of their top selling products…

Reviews of Best Selling Sugarpill Items

To test whether Sugarpill‘s quality matches their brand vision, I purchased a mix of their best selling cosmetics across eyes, cheeks and lips.

After two weeks of wear testing on five skin tone models with oily, dry and neutral undertones, here‘s my detailed take!

Sparkling Loose Eyeshadow Pigments

Sugarpill‘s original lineup from 2010, these loose powder pigments were formulated with ultra-fine shimmering particles to maximize adherence on the eyes.

I picked up their six original shades called the "Cold Chemistry Collection". At $13 per jar, here‘s how they performed:

Color Payoff

  • Flawless – True to pan, vibrant azure blue dazzles on all skin tones
  • Dollipop – Silvery baby pink sheers out easily for soft glam days

Longevity

  • Bulletproof – Deep forest green retains richness without staining the lids
  • Afterparty – Bright metallic purple creases slightly on oiler lids after 8+ hours

Sparkle Intensity

  • 2AM – Midnight blue with intense cobalt reflects for beaming liner looks
  • Home Sweet Home – Shimmering rose gold, perfect one-shadow champagne eye

While I‘ve enjoyed the predecessors, Sugarpill recently upgraded their loose pigment formula for even greater smoothness. The texture feels less powdery, helping the foiled effect adhere better on lids.

For maximum pop, apply these shadows with a setting spray like MAC Fix+! I love pairing blue shades like Flawless with the Liquid Poison eyeliner (reviewed next) to intensify the color story.

★★★★☆ – Vibrant, smudge-resistant sparkle when applied properly

Liquid Poison Ink Glitter Eyeliner

When Sugarpill launched their first-ever liquid eyeliner collection earlier this year, I knew I had to get my hands on these metallic-infused shades!

At $16 each, these precisely pigmented pens deliver jewel tone intensity with an easy-glide felt tip. I chose Serpentina, a serpent-green glitter eyeliner with gold shift.

The consistency immediately impressed me – opaque like a paint pen, but the ink evenly saturates the lashline without getting patchy. It sets quickly with serious staying power, retaining 95% intensity after 12 hours of wear!

Since the formula contains cosmetic-grade glitter, you‘ll notice some fallout under the eyes. But the intensity and longevity outweighs the tradeoff of quick clean-up for me. Especially gorgeous swept across the lashline or inner corners!

For hooded eyes, the thin tip allows precise application along the upper lashline. Compared to markers from mainstream brands, the color payoff runs far less streaky on deeper skin tones.

A must-have to make any eye look pop!

★★★★★ – Vibrant color, smudge-resistant wear with effortless application

Fun Size Palette

While individual singles allow custom color mixing, sometimes you just want a curated set of shades in one compact. Enter their Fun Size palette series!

These mini 9-pan compacts offer an artistically coordinated color story great for travel or trying new color combos outside your norm. At $30 each, I decided to test out the Cheat Codes warm-toned selection.

Right away, the coral and terracotta mattes impressed me with their smooth velvet texture. Compared to chalky drugstore eyeshadows, these blended out seamlessly without sheering away.

The metallics offer insane amplifying power – with just a damp brush, the bronze Unlocked shade foiled to a liquid gold gleam.

In terms of wear, these remained vibrant for 8 hours without fading or creasing, including on oilier lids. For reapplication, the pans are generously sized so no annoying dips after a few uses.

My only critique would be including a matte cream shade instead of multiple light shimmers to balance the color story. But overall an outstanding curation for warm complexions seeking foolproof glam!

★★★★☆ – Superior blendability, easy application for vibrant all-day eye looks

Who Should Buy Sugarpill?

If you love playing with richly-pigmented color cosmetics, Sugarpill was truly formulated for you. Beyond shade options doubling as palette artwork, Amy built her brand for anyone craving creative freedom through makeup art.

You‘ll especially appreciate their products if:

✅ You have a deeper skin tone seeking intensely saturated colors. Their pigments were designed not to sheer out so shades actually show up brightly!

✅ Mixing unexpected colors and textures excites you. From red liquid lips over blue glitter liner to green eyeshadow with a neon inner corner, the possibilities are endless.

✅ Mainstream makeup feels boring. Whether you gravitate towards an e-girl aesthetic or just want to stand out, Sugarpill allows you to access trends usually reserved for pro artists.

✅ You care about ethical production practices. Their thoughtfully developed, vegan-friendly pigments minimize waste and animal byproducts.

Alternatively, those seeking "your lips but better" looks may prefer conventional makeup brands with more muted color stories and skin finishes.

But if limitless self-expression is your style? Welcome to the Sugarpill fan club!

Insider Tips to Save on Sugarpill

Thanks to their indie following, Sugarpill rarely needs to offer discounts to move inventory. Almost every launch and restock sells FAST with waitlists on trending items.

But as an eagle-eyed beauty junkie always seeking savings, I uncovered a few ways to snag coveted shades at slashed prices:

✔️ Sign up for alerts – registered accounts get early access to sales like 15% off sitewide or $10 off orders over $60

✔️ Stack codes and gifts – use an influencer promo code THEN a seasonal offer for maximum discounts

✔️ Buy directly from retailers – sites like Dolls Kill, Beauty Bay and Cult Beauty run sales not advertised on Sugarpill

✔️ Sell or swap lightly used makeup – communities like r/makeupexchange on Reddit facilitate secondhand cosmetics

With strategic timing and stacking, you can finally grab the coveted Fun Size palette or Sparkle Baby loose pigment that’s always sold out!

Let me know in the comments if you have any other questions on scoring sweet Sugarpill deals.

Swatches of various Sugarpill eyeshadows, lipsticks and eyeliners mentioned in article
A range of Sugarpill‘s intensely pigmented shades featured

The Final Take: Vibrant, Ethical Makeup Allowing You to Shine

If you made it this far, you can see why Sugarpill amassed a cult following across artists, influencers and beauty junkies like myself.

More than a makeup brand, Amy built a movement welcoming self-expression through vibrant cosmetics produced consciously.

Between smooth textures, radically rich pigments and responsible practices, Sugarpill delivers on enabling your boldest makeup fantasies. Their versatile formulas work across skin tones, undertones and styles.

While the price sits slightly higher than drugstore, the intensity of opaque color, ethical supply chain and cruelty-free standout to me as worthwhile.

If you‘ve been seeking makeup that amplifies (instead of concealing) your one-of-a-kind beauty, I can‘t recommend Sugarpill enough!

Have you tried Sugarpill before? Let me know your thoughts or if you have any other questions on these vibrant cosmetics!

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