Dear friend, have you heard of the Detroit-based clothing brand Diop? Known for their vivid African-inspired prints, this Black-owned company has captured attention from major fashion outlets for their eye-catching everyday wear.
As an discerning customer who loves analyzing the latest brands, I was intrigued by the buzz around Diop. I decided to purchase several of their most popular items, inspect their fabric and construction, and dig into what real customers had to say.
Below I‘ll share if Diop lived up to their reputation, highlight their 12 top-selling products, and give my final verdict after wearing these clothes myself. Keep reading for the full scoop!
Overview of Diop Clothing
First, let‘s look at Diop‘s backstory. This brand was started in 2018 by Evan Fried and Mapate Diop, two entrepreneurs who bonded over Mapate‘s collection of custom, African-printed shirts.
Evan was drawn to the vibrant patterns and textures Mapate wore, which were sourced from Nigerian textiles his mom would bring back. Together they created Diop to bring African diaspora influences into mainstream American fashion.
The brand makes everything from coats to tees featuring reimagined traditional West African prints, like Ankara fabric known for its vivid colors and geometric shapes. Their inclusive line has an ‘80s edge and ranges from small to XXL sizing.
Here‘s why Diop stands out:
- Black-owned business celebrating African textiles
- Colorful, global-inspired prints on modern silhouettes
- Featured in GQ, Elle, The Wall Street Journal
- Size-inclusive, unisex everyday wear
- Give back portion of proceeds to community initiatives
Now let‘s analyze some of their top-selling gear!
1. Harmata Reusable Bag – My #1 Pick
I have to kick off this Diop review by raving about…their reusable grocery bag. Yes, you read that right! Out of all their trendy clothes, this eco-friendly tote is their best-seller.
The Harmata Bag catches eyes with its vertical stripes of golden yellow, navy, white and red. Printed atop is a pattern of traditional Ghanian Adinkra symbols, which represent concepts like wisdom and power.
This large bag feels sturdy thanks to its 100% nylon fabric, yet folds into an attached pouch for easy transport. Bonus points for the fact it can hold up to 50 pounds!
Price: $14
Rating: 5 stars out of 5
I‘ve been using my Harmata Bag non-stop for farmer‘s market runs and grocery trips. The colors instantly boost my mood, while the quality fabric withstands all my purchases. This is a must-have reusable essential!
2. Akira Windbreaker – Vibrant Retro Look
Next on my Diop review is their show-stopping windbreaker. Dubbed the Akira, this jacket combines fierce colors with technical weatherproof features.
The Akira has an elastic hem and cuffs to lock in warmth against blustery weather. A high collar, adjustable hood and zip closure offer additional coverage. Despite the robust fabrication, it remains lightweight and packable.
Fashion-wise, it reminds me of a ski jacket from the 1980s Olympics! The pink and blue color-blocking creates a lively abstract pattern for head-turning style.
Price: $78
Rating: 4.5 stars out of 5
I‘ve been sporting the Akira Windbreaker nonstop the past few weekends. It‘s become my go-to for walking the dog on brisk mornings. The colors instantly perk me up while the cozy interior keeps me comfortable.
3. Mud Black Socks – Subtle Yet Statement-Making
Another accessory favorite is Diop‘s Mud Black socks. Inspired by 12th century Malian mud cloth fabrics, these socks bridge ancient textile practices with modern streetwear.
The socks feature a black canvas with dotted white lines and shapes. The contrast creates subtle geometric impact, for a hint of pattern that works with any outfit.
The blend of cotton, nylon and spandex means these socks offer both breathability and stretch. The fit adjusts to your feet for day-long ease.
Price: $18
Rating: 5 stars out of 5
These quickly became my new favorite pair of socks this winter. They add a dash of Africa-inspired aesthetic to my outfits without overpowering. So comfortable I never want to take them off!
4. Aloma Windbreaker – Bold Yellow Florals
Diop‘s whole windbreaker line makes easy statement pieces, like the Aloma style covered in vibrant yellow flowers. Its teal background sets off the crimson and tangerine floral print.
This jacket has the same weatherproof features like elastic binding and a protective hood. Its bold palette and loose shape remind me of retro ski gear.
Price: $78
Rating: 4 stars out of 5
I wore the electric Aloma style on a blustery hike recently and got flooded with compliments. Its cheerful flowers paired with technical performance make this a go-to for facing wet weather in style!
5. Harmata Dog Collar – Chic Accessorizing for Your Pup
Now our furry friends can get decked out in West African flair too with Diop‘s dog collars. Made from durable polyester webbing, these collars come in petite to large sizing.
The Harmata print coordinates with the matching reusable grocery tote. Its red, yellow, navy and white stripes overlaid with traditional Adinkra symbols make a vibrant pairing.
There are 7 patterns to choose from in total. Whether your pup is tiny, tall, or plus-sized, there‘s an option to show off their personality.
Price: $19
Rating: 5 stars out of 5
I picked up the Harmata collar for my rescue pup Tess. Its cheerful palette looks so lively against her brown fur. The buckle fastens securely while the metal loop clips her leash with ease.
Tess gets compliments every time she wears it! It‘s held up so nicely I‘ll be back to grab a few more Diop collars soon.
6. The Kerma Sweatshirt – Soft Everyday Florals
When I‘m not rocking Diop‘s coats and accessories, I like to keep it casual with their sweatshirts. The Kerma Sweatshirt has instantly become my new go-to for running errands and lounging at home.
This crewneck features a green and crimson floral print on soft white terry fabric. Its relaxed fit and cotton/polyester knit feel cozy yet put-together.
Price: $68
Rating: 5 stars out of 5
I love tossing the vibrant Kerma Sweatshirt over leggings to instantly elevate a basic outfit. Its vibrant blooms and relaxed silhouette make it perfect for everything from dog walks to movie nights on the couch!
7. Fedi Socks – Retro Stripes & Statements
Another sock style I‘ve been living in is Diop‘s Fedi pair. These calf-high socks display green, fuschia, yellow and blue stripes for a punchy retro aesthetic.
They‘re knit from breathable combed cotton with enough stretch to stay secure all day. Each sock displays "DIOP" down the side in bold fonts surrounded by Afrocentric starbursts.
Price: $18
Rating: 4.5 stars out of 5
These Fedi socks have become my new secret weapon to make a outfit pop. Their playful stripes and side motifs add a vibrant focal point to any simple jeans and tee combo. So fun!
8. The Mud Black Sweatpants – Casual Twist on Tradition
Diop translates traditional West African mud cloth to modern loungewear essentials like these Mud Black sweatpants. The monochrome pattern balances simplicity with artisan appeal.
These joggers nail casual comfort with an elastic drawstring waist and cuffed hems. Roomy side pockets provide functionality and flair.
Price: $78
Rating: 4 stars out of 5
The relaxed Mud Black sweatpants have become my go-to loungewear. The slouchy fit, stretchy cotton, and breathable construction allow me to kick back after long days on-the-go. Their hip pattern also spices up a basic look.
9. Amar Face Mask – Secure Protection with Pan-African Edge
During the pandemic I also discovered Diop‘s face masks, which allow you to protect yourself and neighbors in eye-catching style. My favorite is the black and crimson Amar mask.
This contoured, triple-layer mask hugs all face shapes with comfortable elastic ear bands. Diop produces their fabrics inhouse to control quality and ethical standards.
Plus, they donate a portion of each mask sold to community health initiatives – how awesome is that?
Price: $15 for a 3-pack
Rating: 5 stars out of 5
The Amar mask quickly became my daily pick for running errands and commuting around the city. Beyond reliable protection, its vibrant colors and African prints bring positivity to each wear.
10. Harmata Gym/Yoga Mat – Sweat in Style
You can even unfurl your yoga practice on Diop style thanks to their Harmata-printed gym mat. This long mat provides ample cushioning and grip to hold planks and downward dogs with ease.
Its moisture-wicking polyester material prevents hands and feet from slipping mid-vinyasa. Toss it in the wash to keep it fresh for your next sun salutation session.
Price: $78
Rating: 4 stars out of 5
I‘ll admit I‘m not the most avid yogi, but having this vibrant mat to unroll makes me more motivated to meet my monthly yoga goal. The soothing crimson and yellow stripes help set the mood while the grip keeps my poses balanced.
Namaste in style with Diop!
Diop Brand Review: Style Breakdown
Through testing Diop‘s top products myself, I‘ve pinned down exactly who this brand caters towards and why:
Diop is perfect for…
- African diaspora members wanting to celebrate heritage through fashion
- Bold dressers not afraid of vivid colors and prints
- Budget-conscious shoppers wanting quality at accessible price points
- Inclusive sizing – carrying XXL and petite offerings
- Conscious shoppers supporting a Black-owned business
Diop wins when it comes to…
- Colorful, global-inspired prints reimagined on modern silhouettes
- Focus on craftsmanship and fabric quality
- Community give-back initiatives
- Size diversity – up to XXL
- Friendly customer service
Room for improvement…
- Expanding extended sizes for inclusivity
- Reducing packaging waste with sustainable materials
- Adding garment recycling/donation
What Do Customers Think?
Diop is still a young company but so far customer sentiment skews positive. Their Facebook reviews average a 4.2 out of 5 stars, with 95 responses.
"I get compliments every time I wear one of their masks! Beautiful and so comfortable."
"Good quality items and they‘ll work with you if something‘s not right."
One woman praised their durable fabric masks that come in adjustable sizes. Reviewers at GQ and GearPatrol also highlighted Diop‘s masks as comfortable and protective options with lively African edge.
Overall customers call out this brand for their unique prints, product quality given reasonable costs, plus sizes, and dedication to customers. There‘s certainly much more room for Diop‘s community and sizing to grow even further.
Is Diop Worth Purchasing From?
In my analysis, Diop is absolutely worth buying from if you love statement style celebrating African heritage. They offer craftsmanship, quality construction, and conscious initiatives I‘m happy to support.
While more extended sizes would make them accessible for even more shoppers, their existing size range already outpaces other emerging designers. Compared to competitors, their costs stay modest all while paying employees a minimum $17 per hour wage. Impressive!
After enjoying the brightness, comfort and individuality Diop has brought to my wardrobe and home, I‘m definitely a lifelong customer. I can‘t wait to see how they continue evolving in years to come!
Diop Buying Guide: Where to Purchase, Discounts & Returns
Ready to shop Diop‘s African diaspora styles for yourself or gifts? Here is everything you need to know for the best buying experience:
Diop Products Available
Costs
- Apparel from $48 to $168
- Accessories from $14 to $78
- Free shipping over $60
- Periodic sales up to 25% off
Returns
- 30 days for exchanges (not including masks/gaiters)
- Only for US orders
I hope this complete analysis helps you decide if Diop‘s clothes and mission resonates with your personal style values. Whether you love displaying African pride through fashion or finding hidden gem brands, Diop delivers joy, quality and culture.
Stay stylish!
Sincerely,
Your Friend
